— RI News, 7/2012
The Global Polio Eradication Initiative, including Rotary’s role as a spearheading partner, continues to generate coverage in the news media and on social networks. The Washington Post ran an editorial in support of the initiative, which mentioned Rotary’s achievement in raising more than US$200 million to match the $355 million in challenge grants from the Bill and Melinda Gates Foundation. A “This Close” public service announcement on international cricketing superstar Shahid Afridi of Pakistan received 634 likes, 10,074 shares, and 54 comments on the End Polio Now Facebook page. Earlier this year, news of India’s milestone achievement of going one year without polio and Rotary’s leading role garnered coverage in the Associated Press, The Economist, Financial Times, New York Times, Reuters, and other major media.