Rotary Foundation moves up among top nonprofit organizations

—— Cheri Ashfeld

The Rotary Foundation has moved up 14 places in the Chronicle of Philanthropy’s annual survey of the top 400 fundraising charities in the U.S.

Based on fiscal year 2010, the Foundation is 61st on the list of charities that raise funds from private sources, up from 75th the previous year. Funds raised for Rotary’s $200 Million Challenge contributed to the ranking.

The Chronicleranks the fundraising performance of charities based on cash donations, as well as gifts of stock, real estate, art, medicine, food, and other non-cash items. An article published on October 16 provided an overview of the survey and highlight the Foundation’s fundraising efforts for polio eradication, particularly among younger donors. The article also notes that Rotaractors raised nearly $192,000 and Interactors nearly $274,000 for the challenge over the year.

John T. Osterlund, Foundation general manager said that involving young donors served as a creative fundraising approach and raised significant dollars.

Published in Washington, D.C. , the Chronicle is considered the top news source for charity leaders, foundation executives, fundraiser and others involved in philanthropy.